The Platinum Fashion Mall, together with TikTok Shop, proudly announced the winners of “The Next Seller 2025”, a competition designed to spotlight and empower the next generation of top live-commerce sellers. The contest brought together 12 Thai fashion entrepreneurs, each investing weeks of effort in crafting engaging content and showcasing outstanding livestream selling skills. To further enhance sales opportunities and accelerate follower growth, TikTok Shop also provided discount coupons with a total value of 50,000 baht in support of the program.
The awards ceremony was held in early December at Novotel Bangkok Platinum and was presided over by Mr.Thanoo Treevimol, Marketing Director of The Platinum Group Public Company Limited, together with TikTok Shop executives Ms. Chalisa Chartwatananon and Mr. Thanakit Deeprasert. The event also welcomed “Guru Fon” Nuchanart Donchai, along with three prominent mentors and leading online-sales experts: Turk, Nuebie, and Thomas, who joined in congratulating the winners.
Winners of “The Next Seller 2025”
1. First Prize – 20,000 baht: Ms. Chanoknun Plodpai, MANFAIR
2. First Runner-Up – 10,000 baht: Ms. Pornchan Srinakae and Mr. Chokchai Suanthip, Miralyn
3. Second Runner-Up – 5,000 baht: Ms. Kanokporn Saeteow, MM Store
4. Popular View Award – 3,000 baht: Mr. Chokchai Suanthip, Miralyn
Special recognition awards were also presented to the remaining 9 participating brands, each demonstrating outstanding potential and individual success: Rock Candy, Mirror Sister, Posh, YANON, Lady Shop, THER Everyday, Zuuk, Grand Dell, and Marada.
The top three winners shared their impressions and experiences from participating in the program:
Ms. Chanoknun Plodpai (MANFAIR), First Prize Winner, shared:
“I am truly honored to receive this award. It is the result of real effort, dedication, and hands-on experience throughout the program. I gained invaluable knowledge, from live stream presentation to online selling techniques on TikTok. I would like to thank The Platinum Fashion Mall for providing the opportunity and platform for development, as well as the gurus and mentors for the invaluable experience. This award is an important source of motivation that will inspire us to keep moving forward and expand our business even further.”
Mr. Chokchai Suanthip (Miralyn), First Runner-Up & Popular View Award Winner, stated:
“These awards are a reflection of the appreciation and support we have received from our customers and viewers, and we are truly delighted and grateful for the recognition. This program has been instrumental in encouraging us to practice, experiment, and step beyond our comfort zone. It helped us overcome fear and gain confidence through learning every step of the live stream selling process. We now continue live stream selling on a regular basis, becoming more proficient with each session, and plan to further strengthen our online marketing while continuing to grow our physical store at The Platinum Fashion Mall, where we have complete confidence moving forward.”
Ms. Kanokporn Saeteow (MM Store), Second Runner-Up, said:
“This program was much more than an online selling competition. It was a transformative learning journey. It broadened my perspective, equipped me with new knowledge and techniques, and even brought meaningful new connections. Most importantly, it strengthened my confidence, giving me the courage to try, to adapt, and to embrace change. I am truly confident that the insights and skills gained from this experience will be carried forward to further enhance and expand our online business.”
The “Platinum Empowering SMEs 2025: Rack to Rise” program, held under the concept “Social Content to Social Commerce,” has been a clear success in enhancing the capabilities of the participating sellers. The initiative has strengthened their readiness for growth, creating real opportunities for stable and sustainable business expansion in the years ahead. A centerpiece of the program, “The Next Seller 2025,” served as a powerful driver of knowledge and skill development tailored to each business. With guidance from industry gurus and dedicated mentors, participants received hands-on training and real-practice experience, elevating their ability to excel in both on-ground retail and online LIVE commerce simultaneously. TikTok Shop also played a pivotal supporting role by providing strategic advice as well as special discount coupons totaling50,000 baht for shoppers who tuned in and purchased during the livestream competition of all 12 participating stores.
Over the years, The Platinum Fashion Mall has remained firmly committed to advancing the capabilities of Thai fashion entrepreneurs, empowering them to grow in tandem with the mall’s role as a leading national fashion hub. Today, the mall continues to reinforce its standing as “The Best Wholesale Fashion Hub of ASEAN,” serving as the region’s foremost destination for wholesale fashion. For additional news and updates, follow us on Facebook: Platinum Fashion Mall.
